New Collection 2025

Begin With
A Perfect Ring

Every love story deserves to be celebrated with a ring as unique as the moment itself.

Our mission is joyful engagement through innovative design, thoughtful craftsmanship, to delivery and delight. We are committed to a legacy of quality and focus on customer and community to create a jewelry buying experience that is truly memorable.

Our Signature Line

Bridal

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Everyday Elegance

Fashion

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Exclusive Selection

Demo Jewelry Reserve

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Engagement Rings

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Wedding Bands

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Fine Jewelry

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Crafted With Purpose,
Worn With Pride

Demo Jewelry is a premier fine diamond jewelry brand. Our designs are crafted to bring joy and delight to couples as they embark on their lifelong commitment. Each piece is ethically sourced and responsibly made, supporting our retail partners across the United States.

Our Story

Crafted with Purpose, Worn with Pride.

Demo Jewelry designs and manufactures fine diamond jewelry including engagement rings, wedding bands, and fine jewelry. We are committed to responsible sourcing and ensuring every stage of our supply chain, from diamond sourcing to final polishing. We are proud that our customers get an extraordinary experience and an extraordinary piece of jewelry.

SCS CERTIFIED

Sustainably Rated

💎

CONFLICT-FREE

Diamonds

🏅

RECYCLED GOLD

Responsibly Sourced

🤝

35+ PARTNERS

Retail Network

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YOUR OWN RING, TO STYLE

As You Wish

💍

Select Style

💎

Choose Stone

⚙️

Select Metal

Refine & Send

START RING BUILDER

Design your dream ring in three simple steps. Choose your setting style, select your perfect stone shape and size, pick your metal, and submit your customization request to our design team.

CUSTOM DESIGN

Your Vision, Our Craft

"We absolutely love our rings from Demo Jewelry. The quality craftsmanship and attention to detail exceeded every expectation. Our ring builder experience was seamless and our consultant was exceptional."

— JESSICA & MICHAEL, Dallas TX

FOR JEWELRY RETAILERS

Become an Demo Jewelry Retail Partner

Access wholesale pricing, exclusive collections, custom order capabilities, and dedicated support when you become an authorized Demo Jewelry retailer.

Detail Partner Login Become a Partner

Frequently Asked Questions

What makes Demo Jewelry different from other fine jewelry brands? +

Demo Jewelry combines innovative design with ethical sourcing and responsible manufacturing. Every piece is SCS certified, made with conflict-free diamonds and recycled gold, ensuring you receive jewelry you can feel proud of.

Does Demo Jewelry ship across the United States? +

Yes. We offer complimentary shipping and returns on all domestic orders. International shipping is available to select countries — please contact us for details.

Is Demo Jewelry jewelry certified? +

Absolutely. All Demo Jewelry diamonds are SCS-007 certified, conflict-free, and sourced through the Kimberley Process. Our gold is 100% recycled.

What is the price range for Demo Jewelry engagement rings? +

Our engagement rings start from $1,200 and range to over $25,000 for bespoke reserve pieces. Most popular styles fall in the $3,000–$8,000 range.

Can I design a custom ring with Demo Jewelry? +

Yes! Use our Ring Builder to select your style, stone shape, and metal, then submit your inquiry. Our design consultants will contact you within one business day.

What types of diamonds does Demo Jewelry use? +

We exclusively use natural conflict-free diamonds graded by GIA or AGS. Lab-grown diamond options are available in select styles — ask your consultant for details.